ThreadBeast

This project involved a visual refresh for ThreadBeast, focusing on both on-figure and still life photography. We updated the brand’s lighting approach to create a cleaner, more dynamic look that better highlights texture, fit, and product detail. Our styling direction was refined to align with ThreadBeast’s evolving brand identity, ensuring a cohesive and elevated presentation across all visual assets.

The shoot delivered high-quality, versatile content designed for use across ThreadBeast’s website, social media platforms, and broader marketing campaigns. In addition to photography, creative direction, concept and model selection, we provided all of the on-set art direction and product styling. From bold still life compositions that highlight product features to lifestyle-driven on-model shots that emphasize wearability and brand attitude, the final imagery supports ThreadBeast’s growth with a modern, polished visual toolkit.